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Ortley Residents Still Rallying for Water Tower Dolphins

Resident protested water company's decision on Tuesday

Photo: Ortley Strong Facebook page
Photo: Ortley Strong Facebook page
Ortley Beach residents are still upset over the decision made by New Jersey American Water Company to replace the Ortley Beach neighborhood name and jumping dolphin image on a local water tower with a corporate logo.

The water company replaced the Ortley Beach inscription and dolphins on one side of the tower, but not the other, so traffic coming to Ortley Beach from Route 37 will now only see the NJAW logo.

On Tuesday, a number of residents came out with signs to protest to decision by the water company.

Toms River Patch was first to report on the issue, which crept up by surprise after the dolphins were painted on one side but not the other.

Last month, a company spokesman said that of the company's approximately 200 water towers in the state, the Ortley tower is one of less than a dozen to have anything else written on it except the company logo against a white background.

"While some members of the local area may be disappointed that we didn't put the dolphins on both sides, we hope they understand that our logo represents the thousands of hours our employees put in, starting the morning after Sandy, to totally rebuild the local water system that had been essentially destroyed by the storm, ensuring that Ortley Beach, and the other barrier island communities have the water they need to continue their recovery," the spokesman, Peter Esbach said.
Mack Noll July 02, 2014 at 05:57 PM
Don't bother answering. I really don't care. I just hope you get the help you need.
McCorry July 02, 2014 at 06:17 PM
Wow....my guess is 12.
cary smith July 02, 2014 at 11:12 PM
Wow! Can't believe the rude/crude comments & immaturity on here! You don't have to agree with this but, there's no need to be so nasty! The people of of Ortley see the tower as an icon. Nj American water was sneaky, said the dolphins would be repainted but choose to put their company logo on the Southside instead! So the dolphins & ortley beach are only on the north side. Maybe if you people knew the history or did research before you assume & leave Nasty comments; then you would know that 21yrs ago the people of ortley beach donated the money raised to paint the design! One side is better than none but it's not right! Ortley beach was severely devastated by Sandy; 3wks later when residents were finally allowed back home to see what was left of their town & homes; the tower with the dolphins & ortley beach (which can be seen from the seaside bridge) was one of the few things to remain the same & know they were home! Now you come over the bridge & see a big American water logo & it's just another change! They are trying to get back to normal, rebuild & be happy again! Sandy destroyed their homes & American water took away half of an beloved design. It's not just about the dolphins, it's the town name as well. And being replaced by a corporate logo! If you support greedy corporations, I hope you know they won't care about you-they only care about money! Most of the people upset are local homeowners that are storm victims; some are still not home & yet this tower ordeal is important to even them. So the haters clearly aren't from here or don't know what they are talking about! They just want their dolphins & town name on both sides of the tower like it always was! In a town where not much else is normal, that was about all they had left! Instead of leaving rude comments & bashing people for not agreeing with your ignorance; go drive o ortley, talk to the full time residents; I'm sure you'll find most are upset & angry at American water & their logo!
Mack Noll July 03, 2014 at 01:05 AM
I don't know you Cary smith but I Love you. I usually try not to argue with simple minds but I was in a mood today and I guess I offended those guys cause they all attacked me. Lol but it was pretty funny and they don't know the history and are too self absorbed to find out why.
Debra Martin July 03, 2014 at 11:20 PM
Well said Cary Smith!! And yes all of rebuilding Ortley is impt- you are right it was part of our normal!!! I don't see water co advertisements on any of the other towers !!

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